Privacy Policy
Last Updated: June 25, 2026
Summary: Locket collects and processes health information to provide daily check-ins and care monitoring for your loved ones. We encrypt all data, never sell it to third parties, and give you full control to export or delete everything. Optional analytics and marketing technologies are used only with your consent. This policy explains what we collect, why, and how we protect it.
Lurulabs Inc. ("we," "us," "our," or "Locket") operates the website locket.care and the Locket service. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our services.
1. Information We Collect
1.1 Information You Provide
- Account Information: Name, email address, phone number (WhatsApp-verified), location/country
- Loved One Information: Name, date of birth, phone number (WhatsApp-verified), timezone, relationship to you
- Health Information: Daily check-in responses (mood, sleep quality, energy levels), medication schedules and adherence data, health documents and prescriptions you upload, notes or observations you record
- Communication Data: WhatsApp messages between our service and your loved ones, support communications you send us
1.2 Information We Collect Automatically
- Usage Data: Pages viewed, features used, time spent on platform, device information (browser type, operating system)
- Analytics Data: We use Google Analytics to understand how users interact with our service
- Advertising Attribution Data: If you consent, we use Meta Pixel to measure visits and conversions from our advertising campaigns
- Technical Data: IP address, cookies, log files
2. How We Use Your Information
We use your information to:
- Provide the Service: Send daily check-ins, medication reminders, and alerts; monitor responses and health trends
- Improve the Service: Analyze usage patterns, fix bugs, develop new features
- Communicate with You: Send service updates, respond to support requests
- Legal Compliance: Meet regulatory requirements (GDPR, CCPA, DPDPA)
3. How We Share Your Information
We never sell your data to advertisers or data brokers. Period.
We only share your information with:
3.1 Service Providers
- AWS: Secure cloud hosting and database storage
- Twilio/WhatsApp: Message delivery infrastructure
- OpenAI: AI-powered features (data not used for model training)
- Google Analytics: Anonymized usage analytics
- Meta: Advertising attribution and conversion measurement, only if you consent to marketing cookies
7. International Data Transfers
Your data may be processed in the United States or Europe. We use Standard Contractual Clauses and encryption to protect data transferred internationally.
8. Contact Us
Data Protection Officer:
Email: support@locket.care
Company: Lurulabs Inc.
Address: 651 N Broad St, Suite 201, Middletown, DE 19709, USA